 not quite rightI'm not cool enough to be a Mac person
join:2001-06-23
Puyallup, WA
kudos:1
 ·Vonage
 ·Comcast
| reply to Asterix
Re: [iPhone] iPhone 5 - Most anticipated and expensive junk Samsung blew a great marketing idea. Twice now!!! All they would have had to do was show people getting out of line and buying GSIII's after seeing passerby's using them. Then at the end showing the Caption "The next big thing is already here". 
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 AVDRespice, Adspice, ProspicePremium
join:2003-02-06
Onion, NJ
kudos:1 | "just like iPhone, except faster, bigger and better"
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 skeechanAi OtsukaholicPremium
join:2012-01-26
AA169|170
kudos:2
·Cox HSI
 ·Clear Wireless
| reply to AVD
Re: [iPhone] iPhone 5 - Most anticipated and expensive junk Exactly, and show examples of some apps or capabilities NOT AVAILABLE on iPhone, giving them a reason to switch. That is what Apple does with iPad...demo apps.
Samsung is just one of a zillion android handset makers that are all the same. Not only do they need to convince users to switch platforms but after convincing them to do it give them a reason to choose Samsung over Motorola, HTC and everyone else.
Insulting potential customers was just beyond stupid. The recently pulled "Mac Genius" ads did the same thing, portrayed users as idiots needing some snot-nosed dork to hold their hands. In the commercials the customers ALREADY HAD the Mac product yet were too dumb to figure out how to use it. We were just told a few years ago by Justin Long that iMovie is so easy you don't need any help...yet here we are...with software so obtuse and convoluted the user can't figure out how it works without tutoring.
»www.youtube.com/watch?v=jXTzzxiCfPw
Not even a hot Asian chick can save that mess.
If Apple is going to do this, it should be showing the Grand Central Station store or some other beautiful store and that not only is the buying experience top notch but you can get amazing in-person support IF YOU NEED IT...Apple is there before, during and after purchase should have been the message. |
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 ThalerPremium
join:2004-02-02
Los Angeles, CA
kudos:3
2 edits | reply to skeechan
said by skeechan:They're not tops in terms of smartphone profits...not remotely close. It's not what you make, it's what you keep.
And yet, Apple doesn't want me to have the choice of buying them. Samsung is tops in terms of units sold, and there seems to be something spooking Apple about that.
said by skeechan:Meanwhile the ad is REALLY stupid advertising. Consumers aren't receptive to insults in advertising (unless they're already gidiots) and the message is ultimately iPhone is hugely popular, so popular they have lines around the block, and perspective buyers are going to wonder why. They're going to know it isn't about where the headphone jack is.
Hardware differences are insults? Maybe I just missed it, but I didn't see any insults in that flash. Also, what's a gidiot?
And again, it might be me, but I thought the take home message was that people are having lines around the block, waiting for a product that's already under par with existing hardware available today?
said by skeechan:"Hey you iOS Crayon eating 'tards...get yer dick out of that chicken and try a $200 android handset ya dumbasses"
I have no idea how you took that as the take-home message of Samsung's ad. It sounds like you're way, way too closely invested in your iPhone and are taking smartphone hardware differences personally. No company could make an ad about their product being an improvement without it being "insulting" to you.
said by skeechan:Which isn't going to lure them to another platform. It is gidiot marketing, and like all things Android, not well thought out.
Pretty sure Samsung's not trying to appeal to fanbois. They're trying to appeal to those who are using a smartphone as a smartphone. There's no way to convert individuals who cannot be open to other technology options. |
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AVDRespice, Adspice, ProspicePremium
join:2003-02-06
Onion, NJ
kudos:1 | said by Thaler:Pretty sure Samsung's not trying to appeal to fanbois. They're trying to appeal to those who are using a smartphone as a smartphone. There's no way to convert individuals who cannot be open to other technology options.
this.exactly.this.
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 CheesePremium
join:2003-10-26
Naples, FL
kudos:1 | reply to not quite right
said by not quite right:Samsung blew a great marketing idea. Twice now!!! All they would have had to do was show people getting out of line and buying GSIII's after seeing passerby's using them. Then at the end showing the Caption "The next big thing is already here".
The ad was quite brilliant actually.... |
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skeechanAi OtsukaholicPremium
join:2012-01-26
AA169|170
kudos:2 Reviews:
·Cox HSI
·Clear Wireless
| reply to AVD
You can convert anyone if you SHOW them reason to and those reasons are compelling to those particular users. Hell, I have 3 android devices and if Asus can sell ME on a $700 Android tablet anyone can be sold on one. People who use smartphones as smartphones don't buy into the iOS hype, Samsung was preaching to the choir. That ad was telling the hundred million+ iOS users why wait when you could have an S3 now but gave zero reason to do so in addition to insulting them.
iOS users I know figure android is the same shit just a different smell but they are wowed when shown my 1080P Transformer and stellar dock....compelling hardware they had no idea existed...a tablet with a mousing option, 2 SD slots, USB and 14HR battery life. When asked about iTunes Match I mention Google Play...it's a marketing problem Android device makers have. They're selling people on the wrong stuff.
This is how you do an S3 ad
»www.youtube.com/watch?v=ci2QQdo-c4E
Chop it into pieces and run them all. |
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RiamenPremium
join:2002-11-04
Calgary
1 edit | reply to Asterix
Just to add fuel to the fire. Looks like the iPhone 5 beats the Samsung Galaxy S III in drop tests. 
»www.androidauthority.com/iphone-···-116898/ |
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AVDRespice, Adspice, ProspicePremium
join:2003-02-06
Onion, NJ
kudos:1 | waste of money. |
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 AsterixPremium
join:2002-09-18
Nazareth, PA
kudos:3
·RCN CABLE
| reply to skeechan
I LOVED that ad.. the shots were really touching. Though I couldn't understand the language I could easily understand what the shots meant. Brilliant !!
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Never argue with an idiot. They’ll drag you down to their level and beat you through experience ! |
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AVDRespice, Adspice, ProspicePremium
join:2003-02-06
Onion, NJ
kudos:1 | said by Asterix:Though I couldn't understand the language I could easily understand what the shots meant. Brilliant !!
all you had to do was look in the lower RH corner.
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ThalerPremium
join:2004-02-02
Los Angeles, CA
kudos:3 | reply to skeechan
said by skeechan:That ad was telling the hundred million+ iOS users why wait when you could have an S3 now but gave zero reason to do so in addition to insulting them.
»www.youtube.com/watch?v=G2y8Sx4B2Sk
Again, nobody else knows how you're taking Samsung's "The future is now" commercial as an insult. |
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AVDRespice, Adspice, ProspicePremium
join:2003-02-06
Onion, NJ
kudos:1 | if anything is an insult to the applrati its iOS6 with its Apple Maps flagship.
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Reviews:
 ·SONIC.NET
 ·AT&T U-Verse
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| reply to Asterix
Re: [iPhone] iPhone 5 - Most anticipated and expensive junk said by Asterix:What folks don't understand is that... there is actually nothing new in the iPhone since last 4 years. The iOS is the same and is not changing. If you remember till iOS 2 (or Apple OS that time) it didn't have the simplest option of basic copy/paste. Through the years Apple is just patching what they first came out with iOS back in 2007. Hardware is 2 years behind present competition. Apple calls its perfection.. I call it BS.
They are marketing some stupid processing speeds. In my point of view its again all BS. I held my old iPhone 4S and Galaxy S3 side by side.. and trust me the S3 is eons ahead of the iPhone.
What apple does best is market and put fake news on all news websites about its latest gadget as out performing all expectations and other BS. It took me a while to compare what I saw and what I got in the end. The S3 was a no brainer after that.
It's amazing what you see when you set down your iPhone, isn't it?
Not downing on people who genuinely took the time to compare the Android and iOS experiences on both phones and tablets separately (because iOS is the clear winner on a tablet) and still chose the iPhone; they evaluated their options and felt that the iPhone was best for them. But anyone who sticks to "iPhone is t3h b34st, android is t3h crap" but has never actually compared a *high-end* Android phone to a (supposedly) *high-end* iPhone, well, they're entitled to their malformed opinion, I guess. |
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Reviews:
·SONIC.NET
·AT&T U-Verse
·Comcast
| reply to skeechan
said by skeechan:They're not tops in terms of smartphone profits...not remotely close. It's not what you make, it's what you keep. They're selling a phone people want, at the same price as their competitor. They're making less because they're putting more into it.
They could be just as profitable as Apple (moreso, because they have more sales) if they dumbed down their product line, sure. |
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