How does FiOS Expect to Increase Take Rate?
There's no way they can increase the take rate by raising the prices above Comcast/TWC. FiOS may be a premium product (I certainly believe it is), but the problem is most people don't care. They don't know anything about broadband speeds to warrant the higher Quantum tiers. All they care about is price, and when presented with an option of the cheap Triple Play new offers, why are they going to take Verizon?
It only fuels the fire of my belief that Verizon wants to kill FiOS by raising prices to help their wireless/cable collusion plan, then claim there's no market for fiber so they can get in on the AT&T/CenturyLink suits against community fiber, and destroy its marketability so the government takes it on, giving Verizon a bailout for it.