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xenophon

join:2007-09-17
reply to oratam

Re: heh

Google will also be able to cross-reference viewing habits with other services, searches, wallet, g+ etc. They could sell data to advertisers that people watching xyz show is also buying these products from G Wallet or is searching xyz things.

They could come up with a method for advertisers to launch a website on the remote (Nexus tablet) when the TV ad appears, allowing viewer to impulse buy directly from tablet using G Wallet. That's far more powerful for advertisers than what trad broadcasters can do.


prairiesky

join:2008-12-08
canada
kudos:2

and you guys are okay/ welcoming this behavior?

I'm sticking by the old adage, if it's too good to be true it probably is.

you have to ask whats being given up if someone is giving you something for less than everyone else.