New CEO good choice; but success depends on DT plans for TMO Legere looks like a good choice for CEO. But he can only be successful if the parent company Deutche Telekom lets him. The future of T-Mobile depends on what DT's plans are for the company. If they want expansion and profitability, I think Legere can do it. But if he is limited to finding a way to dump T-Mobile at a good price and nothing more, then T-mobile will never become competitive in US market.
said by Linklist:so true, DT's can pull the plug on any profits if they so do wish, and Legere cant do or say anything about it, T-Mobile has improved and I hope they continue to improve but the fact of the mater is that DT is over their shoulder at every moment and holding back on anything that T-Mobile wish they could do, I'm surprised that they allowed T-mobile to spend 4 billion or so on their network.. I just hope its enough. Cause we all know DT def wants to sell this and if they cant now they will next election...
Legere looks like a good choice for CEO. But he can only be successful if the parent company Deutche Telekom lets him. The future of T-Mobile depends on what DT's plans are for the company. If they want expansion and profitability, I think Legere can do it. But if he is limited to finding a way to dump T-Mobile at a good price and nothing more, then T-mobile will never become competitive in US market.
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Here is what the new CEO has to say about his plans for T-Mobile:
T-Mobile continues to face challenges in catching up to its rivals and slowing down the loss of its most lucrative contract customers. A few months ago, the carrier set out a new roadmap to upgrade its network, move to 4G LTE, and introduce more aggressive mobile device plans as it works to curb its losses. Legere doesn't intend to mess with the plan, saying that he wants, rather, to simply add a "maniacal focus" on execution.
That includes bringing back the "coolness" factor to T-Mobile, which he believes the company still embodies and which has allowed it to stand out from its larger competitors.
While critics have questioned T-Mobile's spectrum position and Deutsche Telekom's commitment to the business, Legere believes both are much stronger than perceived. Between the spectrum it got from AT&T from their failed merger deal, to the airwaves it plans to purchase from Verizon Wireless following its cable deal, T-Mobile has a swath of spectrum "that rivals anybody," he said.
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And there is the issue. Both T-Mobile and sprint have the potential to be so much better than they are. Yeah...but they won't.
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I think they should focus more on improving coverage more than worrying about LTE at this time. Does not matter if you can download at 20MB/sec in one area but have EDGE in the next. Consistency is key here.
LTE should give a little better coverage.
While I don't like it, I'd say switching to LTE is needed for marketing reasons. If they don't switch, people will jump ship just because every other carrier is running LTE. It would make TM look like they were not "upgrading" their network.
You make a good point considering most sheep who talk about faster services only purchase a new phone with LTE services because it has 4G. Yet they have no clue how it benefits them or what they can use it for.
I still will go with coverage first and speed later because not only should it be easier to improve on coverage with a network that's already in place but they will know how to properly setup the LTE network right after with those same coverage improvements.
Major cities will see the biggest benefit for LTE when it comes down too coverage and speed because of the amount of users per tower.
T-mobile is still a guessing game for me though, you never know how they will swing.