|reply to MyDogHsFleas |
Re: There is a difference
Well they could cut a deal with Areeo to get accurate ratings data from all its users.
But then thay have to admit that the numbers they get from Nealson are grossly over inflated and that commercials should cost a lot less.
Getting accurate ratings data back to broadcasters is trivial with todays tech, so why are networks still using the fuzzy math that Nealson provides if not to keep their business model afloat?
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Whether Nielsen is accurate or not is irrelevant to this discussion.
Sure, the affiliates could figure out how to get tracking from Aereo. But why should they? Bigger fish to fry for them (the Aereo fish).
Reminds me of the Seinfeld episode where Jerry's car is stolen and he ends up talking to the thief and giving him car care tips.