said by Octavean:Microsoft obviously has a vested interest in the PC industry and if it declines how exactly can Microsoft flourish?
And the best way under these circumstances is to shoot himself into the foot...
Suddenly, when Windows 8 has come to the market, the company has declared, that market doesn't need desktop PC anymore and everyone should use tablets now... Many "thanks" to the marketing department who developed that strategy:
1) First of all, it's not true and market will always need desktop PCs (for businesses, for heavily computing tasks at home, for games, etc)
2) Common sense dictates - you don't want to kill your cash caw intentionally (with ads and pitching death of desktop market here, there and everywhere). But that's exactly what they're doing right now.
3) In all previous versions of Windows OS marketing always pitched about how Windows Explorer looks (the bigger and the more colorful icons you see in WE - the better; the more transparency and aero effects - the better, the bigger dialog boxes - the better, etc). Every new Windows was "better" looking, than its predecessor. What is underneath the OS was not so important as how it' looked. And suddenly, in Windows 8 marketing strategy was turned up side down. No aero, no special transparency effects, and now we should return our focus from how it looks to rather OS itself.
It's funny how marketers think that they can do whatever they want with their customers. They better give a little bit of respect to customers' wishes and needs or they may loose the market share. And it looks like that's what going to happen with pushing Windows 8 on desktops. In other words, they're trying to shoot themselves into the foot...