dslreports logo
 
    All Forums Hot Topics Gallery
spc
Search similar:


uniqs
130

IowaCowboy
Lost in the Supermarket
Premium Member
join:2010-10-16
Springfield, MA

IowaCowboy

Premium Member

Re-branding (aka. Damage control)

Looks like the company will be rebranding the product or merge with Norton.

There was a dating service a few years ago that had to change their name after they were caught matching women with convicted felons and violent men by one of those prime time investigative shows. They claimed to screen people that used their service for criminal records in their ads and the TV crew (can't remember if it was ABC or NBC) hired a convicted felon to go use their service wired with a hidden camera. The company had to change their name and eventually folded.
Da Man
join:2008-05-08
Hanover, PA

Da Man

Member

Think of the hoops the EU would make Intel jump through to buy Norton (AV ballot on Intel motherboard's ).

wiredmonkey
@wideopenwest.com

wiredmonkey to IowaCowboy

Anon

to IowaCowboy
said by IowaCowboy:

Looks like the company will be rebranding the product or merge with Norton.

Uh... Intel owns McAfee. They have for quite some time now.