I think someone will pick up the rights to, and production of, this product.
People don't know what they've got until they lose it. Whoever brings back the Twinkie will be seen as the savior of an American icon.
I'm not a huge fan, I would eat them every now and again and I enjoyed them when I did. Unfortunately they were increasingly harder to find in my regular travels in the Philly area (mostly Tastykake country, who recently gave up & was sold to Bimbo).
Twinkie the Kid will ride again, just on a different horse... -- Petty people are disproportionally corrupted by petty power
The Twinkie is definitely an American icon but I wonder what the recipe was that got it that way. The last Twinkie I had (probably back in the 80's) left me with the strange feeling that not a single ingredient in what I had just eaten was natural. When the first Twinkies were produced in the 30's, I suspect they tasted a little different than they do today.