DampierPhillip M Dampier
|reply to elray |
Re: Time-Warner for the Win!
You can pay off that up front fee in $20 monthly installments. Plus, to get TWC's service you have to jump through a lot of hoops to demonstrate you qualify. Google's 5Mbps tier is available to anyone who wants it.
I agree that $70 for broadband is a steep price at any speed for many families. But within 2 years at the current rate of broadband price hikes, the cable and phone company will be there too for broadband only service.
The double play offer at $120 a month is much more familiar territory for families with a bundled package. Add Ooma or Google Voice and you have a triple play package for that price.
The biggest problem Google will have is customer complacency. If a customer is more or less satisfied with TWC, it will be hard to prod them to switch, if only because of the inconvenience and the aggressive retention deals that will be thrown around.
Verizon learned this with FiOS, and needed $300-500 gift cards in some markets to win switching customers.
Phillip M. Dampier
Editor, Stop the Cap!