If you despise Internet Explorer, you are a twerp. You are a sad, lonely doofus who sits alone, night after night, posting stupid, negative comments about a browser that is simply above your station. You are so truly, irredeemably pathetic that your greatest achievement is to have won a karaoke competition at your local bar in 2008. No, these are not my harsh words. We never bathe in harshness here. These are the thoughts and sentiments that emerge from a rather touching new ad produced by Microsoft. In hyping IE10, the company has decided to confront its critics in the same way that Donald Trump's hair confronts gravity's laws: by defying them.
Their idea of advertising the merits of IE involves shaming those of us that don't particularly like it? That doesn't work on me. If anything, I want to use it less because of how much this makes MS look like a bunch of assholes.
Does that video have sound? I still have my speakers attached to my XP computer.
I don't have Flash installed on Fx 10 ESR on this Win 8 computer but it played the video just fine in HTML 5.
It was both a funny and sad video. I loved Microsoft's TV ads for IE 9 and those ads made me want to use IE 9 but I couldn't put it on XP. But this ad is a turn off. I have IE10 now on the new computer and avoid it. -- When governments fear people, there is liberty. When the people fear the government, there is tyranny. Thomas Jefferson
I think it's a stupid commerical, but like IE better as I can customized more to my liking then I can with Firefox or Chrome! Security? not a problem for me as I don't store any important info on my computer such as Credit Card#'s or the like! Plus, I use third party programs to keep my machine clean and I would use them no matter what browser I used!
Maybe, but if no-one identifies with the guy in the video (i.e., no-one self-identifies as a mindless troll -- not even mindless trolls), perhaps it succeeds in a clever way?
Perhaps, but if an ad sets the impression that Microsoft has an "attitude" toward any kind of computer user (icon, sterotyped, or whatever), it will ultimately reflect upon Microsoft itself for folks pondering whether company A (with "attitude") or company B (without it) is more likely to listen to their own possible customer questions, problems, and complaints after a sale. An ad like this suggests that Microsoft is more likely to view some users with a certain disdain... and that can create a negative perceptual effect among a market sector that Microsoft hopes to grow into. It's an impression always to avoid being given out by larger companies - and certainly not to be promoted in their advertising. You don't have to "identify" with the "mindless troll" to be led to wonder if the ad betrays elements of Microsoft's corporate attitude toward problem-focused users in general. -- The American Republic will endure until the day Congress discovers that it can bribe the public with the public's money. A. de Tocqueville