What is the meaning of "
60% of those who qualify are very interested in obtaining Google Fiber"?
Reading the article, it says that 30% have paid the $10 pre-registration fee (OK, that's a hard number!) and that another 30% are "expressing interest", whatever that means! That could even mean they have never heard of it, but are interested to learn what it actually is.
How did this translate into "very interested"?
Still, in the brand comparison, google is clearly much more trusted than the competition, according to the numbers in the article.