Some countries have banned using a cell phone (either handheld or hands-free) while driving outright. I think we should do the same here.
My mother is a grade school crossing guard and the worst drivers she sees are the ones using a cell phone. Now think if that was your child that got ran over because a driver was more concerned about talking to their client than the job of driving. My mother has had more than her fair share of near-misses with drivers and most were texting or talking on a cell phone. That is why I think using a cell phone should be treated as a criminal motor vehicle infraction with license suspension and jail time. -- I've experienced ImOn (when they were McLeod USA), Mediacom, Comcast, and Time Warner and I currently have DirecTV. They are much better than broadcast TV.