 BradleyBad Graphics GhostPremium join:2001-02-20 So Far Away | reply to jdmurray
Surprise, surprise, surprise...! AOL is not the only "ISP" (if you could call them that!!) that is collecting mountains of marketing information "transparently". Even the world of broadband is being watched this way. Excite@home admittedly does this, with a twist. You can read about it here, scroll down to "Local Caching Servers". |
 jdmurrayPremium join:2001-03-02 Huntington Beach, CA Reviews:
·DSL EXTREME
| Ah yes, the "Local Caching Servers" section. They store frequently accessed web content locally (i.e., on servers closer to your location) to decrease wide-range net traffic. Great if you visit a lot of web pages that don't change frequently, but not helpful if you have cnn.com as your start page (as I do).
I especially like following item in the the bullet list of caching benefits:
* Far more comprehensive usage statistics than normally attainable on the Internet; these statistics can be used for tuning performance, tailoring the service, and targeting promotions and advertising.
My translation:
[CYNICISM ON] "We're doing it to help *YOU* get more from your Internet experience!" [CYNICISM OFF]
Therez bucks to be made from those advertisers. |