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Just a commodity »
« Alabama Maybe?  
tirebiter

join:2002-02-16
Champaign, IL

RGUs

Maybe one clue as to why things haven't been too good for Charter is that it refers to its customers as "revenue generating units." In my business we still call the people that put food on our tables simply, "customers."

pb5k
more cowbell
Premium
join:2005-11-16
Glendale, AZ
·Cox HSI

Re: RGUs

I agree. I'd also like to see companies stop referring to me as a "human resource". I just don't like the connotation. It might just be the american in me, but when someone refers to something as a "resource", I think of it as something to be exploited and used up then discarded, like strip mining, deforestation, etc.

One of my favorite theories I discussed in my college classes was that people like to make themselves feel important by increasing the number of syllables of their titles, and in my experiences this seems to hold true - "Personnel"(3 syllables) becomes "Human Resources"(5 syllables); "Trash pickup"(3 syllables) becomes "Waste Management"(4 syllables), etc.

So maybe Charter is making "Customers"(3 syllables) more important by calling them "revenue generating units")(9 syllables). Thanks guys!

kamm

join:2001-02-14
Brooklyn, NY
Yep, Charter is probably the most arrogant and stupidest provider - no wonder it's a sorry-ass loser... RGUS... what a primitive @sshole term. Just die, Charter, nobody will miss you.
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