novaflare
The Dragon Was Here
Premium
join:2002-01-24
Barberton, OH
| reply to Jonbo298
Re: I dont mind...
game downloads of big games have been around for a long time. Some big name some not so big. Anarchy online has had it for a long time for example for a big(ish)name and for small name rubies of eventide has had downloadable software from the start and infact is the only way to get the client. Downloadable clients are a great way to get your games name out there and known with what realy ammounts to less cost than the boxxed set. Beleive it or not even the big boys out there like blizzard dont make a whle lot off boxxed sales (its more advertisment than any thing else) and you might be shocked if you seen sonys profit margine on boxxed sales. Im sure its pretty high considering they are a self published game company meanign they dont have that over head. But once you factor in material cost electricity (yes you heard right) etc this probably takes about 1 to 2 bucks for all packageing etc. Then of corse sony doesnt sell the software to the retailer at shelf price. So you can asume 50% or less of shelf price is what your local kmart walmart toys r us etc pays for that game. Then advertisement cuts out most of the remaining profit made from boxxed sales.
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