said by TKJunkMail 
:said by SRFireside :when I see what they actually do to market their wares to these new-found fans.
What they are doing is seeding the system with decoy files that are mostly just advertising and not the songs. And they are using the firm that the RIAA uses to flood P2P sites with decoys. So, I doubt this is a big turnabout by the RIAA, since all they are doing here is throwing ads into the decoy files.
From the WSJ article:
In a tactic little known outside the music industry, record labels have also started to hire outside companies to plant "decoy," or fake, files on the sites. (One such company, ArtistDirect Inc.'s MediaDefender, says it has deployed decoys for as many as 30 of the top 100 Billboard songs at any given time.) The decoy files frustrate users because they fail to download even though, thanks to the companies' technical expertise, they often claim the top spot in search results for a tune.
By inserting promotional material into the decoy files, and then planting those files prominently on file-sharing sites, record labels and other marketers can turn what is now an antipiracy tool into an advertising medium. "The concept here is making the peer-to-peer networks work for us," says Jay-Z's attorney, Michael Guido. "While peer-to-peer users are stealing the intellectual property, they are also the active music audience," and "this technology allows us to market back to them."
Right now, only about 1% of the decoy files on peer-to-peer sites include promotions or ads, but the potential audience is huge.
Top of result? Easy dont download the file with 3x more sources than all the others. Plus whats the diff between clicking 1 file or 5 with broadband?
