swhx7
Premium
join:2006-07-23
Elbonia
 ·RoadRunner Cable
| reply to Karl Bode
Re: wow
said by Karl Bode  :To be clear, NebuAD does not "insert" ads above or on top of existing ad arrangements. They monitor users via network hardware and then present more tailored ads in the traditional fashion via existing advertising networks.
That's what the Nebuad and Phorm guys have been saying in interviews recently (for example in this Register article). But what posters describe in the forum yesterday, linked in the blurb at the top, is clearly injection of foreign content (into Google homepage, for example). |
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MyDogHsFleas
Premium
join:2007-08-15
Austin, TX
 ·AT&T U-Verse
 ·AT&T Southwest
| said by swhx7 :But what posters describe in the forum yesterday, linked in the blurb at the top, is clearly injection of foreign content (into Google homepage, for example). I see no mention of injecting foreign CONTENT, just tracking cookies. This is quite different from injecting actual ADS onto Google, for example. You may object to the cookies but it's important to be clear on what is actually being done. |
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Karl Bode
News Guy
join:2000-03-02
Host:
Road Runner
PC gaming GAMES
PC gaming Tech
| reply to swhx7
quote:
That's what the Nebuad and Phorm guys have been saying in interviews recently (for example in this Register article). But what posters describe in the forum yesterday, linked in the blurb at the top, is clearly injection of foreign content (into Google homepage, for example).
I believe they're confusing the issue based on those early reports about Fair Eagle doing so. I've confirmed the NebuAD model does not inject over-riding content that derails existing ad systems or over-rides a webmaster's wishes.
I can't speak to Phorm, as I've spent less time studying them, but I don't think they do that either. They're doing a number of things differently, including trying to pitch their service as an anti-phishing solution, which is pretty lame. |
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