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Forums » T-Mobile Bumping SMS/MMS Rates » New Slogan
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Come on. already. »
« A non-issue  
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KrK
Heavy Artillery For The Little Guy
Premium
join:2000-01-17
Tulsa, OK
·AT&T Yahoo
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reply to openbox9
Re: New Slogan

Obviously you don't fit the example then, or the targeted customer demographic. This isn't an enticement or incentive program. It's a penalty program. The old motivational principle of "The Carrot or the Stick" applies here.... this clearly isn't the carrot--- it's the stick.
--
"Regulatory capitalism is when companies invest in lawyers, lobbyists, and politicians, instead of plant, people, and customer service." - former FCC Chairman William Kennard (A real FCC Chairman, unlike the current Corporate Spokesperson in the job!)

openbox9

join:2004-01-26
Alexandria, VA
Customers have a choice. Actually, customers have several choices. Bottom line is, companies are using this as an incentive to upsell products/ services. This is common practice and happens in just about every industry that I can think of.


KrK
Heavy Artillery For The Little Guy
Premium
join:2000-01-17
Tulsa, OK
It's not an incentive! They aren't offering you something for upgrading. They're penalizing you to force you to upgrade in order to save money FROM the new penalties.

openbox9

join:2004-01-26
Alexandria, VA
·AT&T Southeast

I'm not sure why you aren't grasping this. There are no penalties. If you choose not to send/receive SMS, you pay nothing above your current cost of service. If you choose to send/receive SMS, you'll be charged a fee per SMS. If you don't like that fee, you can purchase a different level of service that includes SMS for a nominal charge. If a person wants to send/receive numerous SMS/mth, the incentive of paying a lower fee to purchase that additional SMS package vice paying $0.20/SMS seem real to me.
Forums » T-Mobile Bumping SMS/MMS RatesCome on. already. »
« A non-issue  


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