It is the first step in sending a message to providers that their content isn't worth what the ask.
I'm not suggesting a different provider, I'm saying cold turkey quit, or GREATLY reduce your subscription, hit redbox or netflix or amazon, if you must, but mostly smoke less of what they put in the pipe. It's summer take a walk, spend the 100 buck towards some simple hobby, eat a better meal, have sex with the TV OFF
don't let that compulsive habit win.
Just as a cable company will reneogoetate with providers if take rates go down, dish can do the same.
But they have no ammo/incintive to do so, until a substanial number of subscribers revolt and directly say "I won't pay that!"
they can laugh off a few hundred leaving, laugh nervously if a couple thousand leave, but 10-30-50k would send shockwaves in any high cashflow industry.