said by QuantumPimp:
My imagination is probably too limited but for the life of me I can't figure out why 250/250 is a useful offering when Rogers' caps are so ridiculously low.
For some people, time is more valuable than money. Others might just want the bragging rights.
Even if it was unlimited, most people wouldn't use anywhere near 500GB. The cap is mostly there to keep people who want to back up the internet off that plan at the expense of potentially encouraging people who would use less to increase their usage due to feeling like Rogers owes them 500GB.