 TSI MarcPremium,VIP
join:2006-06-23
Chatham, ON
kudos:14 | reply to fiestaware
Re: [DSL] Betty Behave said by fiestaware:said by brad:IMO the ad campaign is supposed to be silly and fun.
Often confused with stupid and corny. Which those clipart pics most assuredly are. »www.youtube.com/watch?v=kNc66CxNvQU
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Marc - CEO/TekSavvy |
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 TwiztedZeroNine Zero Burp Nine SixPremium
join:2011-03-31
Toronto, ON
kudos:3 | +1 AWESOME!  |
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brad
join:2007-09-06
Etobicoke, ON | reply to TSI Marc
Nice. It looked like everyone involved had a lot of fun working on the ad campaign. |
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| reply to TSI Marc
Ok, Marc. Point taken. Decidedly not clipart. Let's say 'clipartesque'.
I completely understand what is (at the least: stupid, at the most:) offensive about the 'Betty Behave' segment. It's a direct extraction from terrible '80s hair metal videos - i.e. one of the least egalitarian realms from which to draw character inspiration (though you have your '50s housewife covered, too!). I can also understand why most of you would be completely oblivious as to why such a choice might be problematic.
So, a tally:
Women:
1. Mrs. Van Halen
2. June Cleaver
Men:
1. Asian kung-fu stereotype guy
2. astronaut
3. lifeguard
4. a guy from Guys and Dolls
I get it. The whole point is silly stereotypes. Then I propose new additions to the stable -
Women:
I think an Aunt Jemima/mammy figure would be a nice
a veil-draped harem girl
a naughty nun
Men:
a politician/bureaucrat
a policeman/fireman
a doctor |
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TSI MarcPremium,VIP
join:2006-06-23
Chatham, ON
kudos:14 | Now you're getting into the spirit of it! good ideas! 
The gang had a hoot working on this... it *is* like you say 'clipartesque'. you wouldn't expect it.. kinda neat eh? I never thought it was going to turn out so good. I was pretty impressed with it all.
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Marc - CEO/TekSavvy |
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TSI MarcPremium,VIP
join:2006-06-23
Chatham, ON
kudos:14 | reply to brad
for sure! |
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