said by TheMG: said by Camelot One:
His point seemed pretty clear to me. He is willing to pay the $15 a month fee for HBO, just not the $60 a month cable subscription just for the ability to pay another $15 for HBO. Sell him HBO directly for $15, and he will buy.
That is an excellent point.
Personally I will NEVER subscribe to a streaming service that also requires me to subscribe to traditional TV (satellite/cable). That completely defeats the purpose of internet streaming in the first place, which is to dump traditional TV in favor of a service that is more portable, flexible, and on-demand.
The funny thing is for HBO, They would not lose any revenue if people cut the cord and bought HBO Go instead. HBO is already a premium channel that people pay around $15 for on top of their cable bill.