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Hulu Showing They Clearly Don't Want To Succeed, Disrupt
Hulu was supposed to be the alternative to - not an extension of - cable
by Karl Bode 11:18AM Tuesday Oct 19 2010
As part of an ingenious plan to block additional eyeballs from viewing their advertisements, Hulu has decided to block all versions of Google TV from reaching their content online -- be it via the new Logitech Revue, or GoogleTV-embedded televisions. Several early adopters of GoogleTV televisions have written in to note they were able to get around the blockade briefly by changing the user agent of Google TV's integrated Chrome browser. But those same users have since written in to note that Hulu has now found a way to close that loophole.

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The company recently started charging consumers $10 a month for a version of Hulu Plus that primarily offered consumers content they were already getting for free. This week, the company quickly buckled to News Corporation like wet cardboard, blocking millions of Cablevision broadband customers from accessing Fox content without putting up a fight. When asked why, Hulu claimed they were just "remaining neutral."

Now Hulu is blocking an Internet device with browser from accessing a website with ads. That seems like the kind of genius that could only come from the entertainment industry. And this is before Hulu is acquired by Comcast, who certainly isn't going to make Hulu a company that's more disruptive to traditional cable.

Hulu was supposed to be a disruptive player in the Internet space, providing consumers with an alternative to high cable prices and piracy. Consumers are looking for an alternative to bi-annual rate hikes, retransmission disputes, walled gardens, and forced channel bundles. Instead, Hulu seems intent on becoming a simple extension of the kind of idiotic thinking that has made the cable and broadcast industry so disliked by many consumers.

The cable and broadcast industry is absolutely begging for disruption by broadband video, but it's now very clear it's going to be somebody other than Hulu that actually does it.


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dvd536
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reply to Gbcue

Re: offered consumers content they were already getting for free

said by Gbcue:

said by 88615298:

More hyperbole.

Can you get 720P on regular Hulu? no. Can you get full seasons on regular Hulu? No. So for someone that is looking for HD and more than just the 5 current episodes Hulu plus cold be quite value.
Piracy can give me all that for free.
And NO ADS to boot!
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Gbcue
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reply to 88615298
said by 88615298:

More hyperbole.

Can you get 720P on regular Hulu? no. Can you get full seasons on regular Hulu? No. So for someone that is looking for HD and more than just the 5 current episodes Hulu plus cold be quite value.
Piracy can give me all that for free.
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