Wi-Fi Company Decides Free Beats FeeMetroFi shifts to an ad-driven Wi-Fi model
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old news - 09:24AM Tuesday Jan 31 2006)
tags: prices · business · wirelessWi-Fi Networking News points out that California Wi-Fi hotspot company MetroFi has crunched the numbers, and
has decided to migrate from a monthly fee system, to free ad-driven service. The company offers mobile Wi-Fi, or allows home users to BYOB (bring your own bridge) for service.
"At roughly $20 per month for unlimited usage, a good percentage of that had to be devoted to the expensive tasks of billing and marketing," says Fleishman.
"Having ten times the users bringing in an average of 50 cents a month each in advertising should cover increased capital and recurring expenses while reducing staffing requirements."