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story category DSLExtreme Scraps Redirect Service
People power...
(old news - 10:48AM Saturday Apr 08 2006)
tags: dsl · business
Earlier this week we discussed how DSL Extreme had implemented a 404 redirection service, reminiscent of Verisign's sitefinder, that resulted in an outcry among the ISP's users in our forums. In response to your complaints, the company first set up an alternate DNS server for irritated customers, and now has decided to scrap the project altogether.
"Thank you for your feedback while we were testing the DNS redirection system in Southern California. Ari, Jim and I have taken your feedback as well as our original assessment of the system to IKANO and all agreed that the system was not the right fit for our DSLExtreme clients.

We have therefore turned off the system and set our DNS servers back to normal. The alternate DNS servers have been pointed to the standard pool. If you changed your IP address to a non DSLExtreme DNS server we recommend that you set it back out standard addresses."
Additional discussion can be found here.

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Forums » DSLExtreme Scraps Redirect Service
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djrobx

join:2000-05-31
Valencia, CA

Thanks ....

Thanks for coming to your senses and listening to your customers, DSLX. Good job.

-- Rob
--
\\ROB - a part of the SCB local network
homers

join:2002-02-05
Santa Clarita, CA

Re: Thanks ....

They get bought out and in like 1 or 2 days, implement this stupid redirect 404 thing. What are the genius's going to think of next. I bet that the good reputation DSL Extreme had gets shot down within 6 months.

TK Junk Mail
Go ahead, make my day
Premium
join:2002-03-03
Margate City, NJ
clubs:
·Comcast

Re: Thanks ....

said by homers See Profile :

They get bought out and in like 1 or 2 days, implement this stupid redirect 404 thing. What are the genius's going to think of next. I bet that the good reputation DSL Extreme had gets shot down within 6 months.
The new owners want to make a return on their investment. I'd bet this isn't the last thing they do to try and get some money from advertisers and other companies by trying to develop tie-in with other companies.
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piersden

join:2005-10-31
Los Angeles, CA

DSLExtreme Scraps Redirect Service

This is one of the few, if any, times that I have witnessed a company actually respond to its customers--quickly, affirmatively and, even more surprisingly, understood and respected customers' reactions and opinions. I think that DSL Extreme deserves the highest commendation for their decision to reverse their action and for admitting they made a mistake.

Kudos

envoid

join:2002-12-21
Duluth, GA

Re: DSLExtreme Scraps Redirect Service

Agree. I am very surprised to see a company actually listen AND respond to its customers, especially when it involves removing something that will generate money for the company.
keyboard5684

join:2001-08-01
Youngsville, PA
·Verizon Online DSL
·Vonage
·WestPAnet Inc. CA..

Pump it up?

To me it almost looks like all you have to do as an ISP is first do something like DSLx did, get the publicity, then stop doing it and making sure it gets noticed.

I have seen too many sudden reviews of DSLx and threads about DSLx to not be suspicious.

Works though, until this week I never even heard of DSLx.

dadkins
Living on a Blu Planet
Premium,MVM
join:2003-09-26
Hercules, CA

Re: Pump it up?

Major screwup, or killer PR ploy?

ftthz
If love can kill hate can also save

join:2005-10-17

Re: Pump it up?

hrmm who knows what they are thinking either way they probably made some money from it and got free PR from this

spewak
Kiss It, Kiss It Real Good
Premium
join:2001-08-07
Elk Grove, CA
·SureWest Internet
·FrontierNet Intern..

said by dadkins See Profile :

Major screwup, or killer PR ploy?
Killer PR ploy to be sure dadkins!
The timing is very suspect. Add to that, Ikano actually listening to their aquisition and its' customers? Putting customer desires over any sort of profit? Very suspect indeed!
--
The weekend is here, grab a can of beer!

djrobx

join:2000-05-31
Valencia, CA
·AT&T U-Verse
·RoadRunner Cable
·Time Warner VOIP
·DSL EXTREME


edit:
April 8th, @05:41PM

Many of the recent reviews from DSLX are due to customers updating their reviews to complain about the new policies. It just so happens that docking even all points from Services isn't enough to move them out of the "smooth ride" category.

It remains to be seen if Ikano is going to try other boneheaded maenuvers, but for now it seems the DSLX team is at bat for us, and I'm satisfied with that for now.

--
\\ROB - a part of the SCB local network

en102
Canadian, eh?

join:2001-01-26
Valencia, CA

Re: Pump it up?

Lets all hope that DSL-X can keep everything the way it was prior to the purchase, as they originally stated.
piersden

join:2005-10-31
Los Angeles, CA

It's interesting that all of this scepticism and insinuations that this was merely a public relations ploy appears to be coming from those who are NOT DSL Extreme subscribers.

I also would like to point out that the recent events (i.e. DNS redirects and subsequent termination of that feature upon strong, vehement negative customer reaction)is definitely NOT an example of a public relations "ploy" or attempt to build attention. But for DSL Extreme's prompt, positive handling of the situation, such a tactic could have been disastrous. The company's response however, is an example of effective, intelligent public relations and crisis management.

spewak
Kiss It, Kiss It Real Good
Premium
join:2001-08-07
Elk Grove, CA
·SureWest Internet
·FrontierNet Intern..

Re: Pump it up?

said by piersden See Profile :

It's interesting that all of this scepticism and insinuations that this was merely a public relations ploy appears to be coming from those who are NOT DSL Extreme subscribers.
One need not be a customer of DSLx to offer up an opinion.

I also would like to point out that the recent events (i.e. DNS redirects and subsequent termination of that feature upon strong, vehement negative customer reaction)is definitely NOT an example of a public relations "ploy" or attempt to build attention. But for DSL Extreme's prompt, positive handling of the situation, such a tactic could have been disastrous. The company's response however, is an example of effective, intelligent public relations and crisis management.
Your opinion. Again, I have mine, you have yours. You do not know what went on during those tense negotiations anymore than I do. Or do you?

--
The weekend is here, grab a can of beer!
Primis1

join:2005-06-13
Coldwater, MI

Don't reward them...

...or laud them for taking back something that was stupid to do in the first place. They had to know what reaction would be.

No cookie or credit for them.
Forums » DSLExtreme Scraps Redirect Service

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