AOL continues an interesting trip that took them from one of the largest and most powerful ISPs on the Internet, to a fractured and financially-troubled company with dreams of becoming an advertising giant. Of course most of their problems were caused by their inability to adapt to (or really in some cases even recognize) the broadband market -- something that was at least in part caused by former executive Lisa Hook, who went on to do amazing things with VoIP carrier SunRocket as well. This week finds AOL hiring former Google executive Tim Armstrong, who the company hopes will finally solve their identity crisis.