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As Charter Guts Social Media Presence, Cablevision Expands
Looking For Executives to Manage Extended Online Support
by Karl Bode 08:49AM Friday Dec 21 2012
While Charter Communications guts their entire social networking presence to save a buck, Cablevision is expanding further into social networking support. As noted recently, new Charter management decided it would be a good idea to gut their entire UMatter2Charter support team, which provided users with a way to break through traditional support gridlock via Twitter, Facebook, and even here in our direct forums.

Cablevision appears to be doing the exact opposite, Fierce Cable directing our attention to the fact that Cablevision is hunting for numerous new executives to tackle social media support:
quote:
Earlier this month, Cablevision began advertising three new social media positions: director of social media, social media editor and social media analyst. The executive it hires for the director of social media position will be "responsible for developing and overseeing the execution of strategic social media initiatives, including developing and managing social media campaigns to grow the audience, creating and supervising high-profile channel accounts, and integrating social media into the overall business strategy," Cablevision said in a listing posted on its Cablevision Jobs & Careers site.
As noted previously, such efforts aren't that expensive, but provide a company with a very human face while helping customers break through what can often be insurmountable red tape. Unless you're looking to save a buck and don't care that, as is the case with Charter, numerous customer satisfaction studies consistently rank you in last place among all carriers.

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tmc8080

join:2004-04-24
Brooklyn, NY

some ideas

stop the price hikes...
boost upload/download tiers...

** offer customers incentives to stay customers.

cork1958
Cork
Premium
join:2000-02-26

Re: some ideas

Stopping the more than annual price hikes would be great, but increasing speeds is the least of my concerns, unless we're talking about upload speed.

Charter doesn't have a clue as to what they're trying to do anymore and are obviously being ran by some one who has even less of a clue!!

Glad to see another company starting up social media help. It's a great tool to have!!
--
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»www.mozilla.org/projects/seamonkey/
tmc8080

join:2004-04-24
Brooklyn, NY
Reviews:
·ooma
·Optimum Online
·Verizon FiOS

Re: some ideas

said by cork1958:

Stopping the more than annual price hikes would be great, but increasing speeds is the least of my concerns, unless we're talking about upload speed.

Charter doesn't have a clue as to what they're trying to do anymore and are obviously being ran by some one who has even less of a clue!!

Glad to see another company starting up social media help. It's a great tool to have!!

Just jettison docsis 2 and upload speeds could easily go toe to toe with Verizon today under docsis 3. 25/25 50/20, 75/35, 300/100 etc (and have competitive prices: $30, $45, $65, $110)

Dr Demento
I Vant Blud

join:2002-01-02
Denville, NJ

3 edits

How about a Coherent Physical Presence First?

My folks had no other join for a decent broadband connection then to go with FIOS (which is fantastic that VZ deployed since they are too far from the Co. for decent DSL speeds) after a disastrous year to CV which included a iced up node which despite the local tech pleading to replace ended up being blow torched to melt off at the request by higher ups (no joke). Then when they discovered that the line under the road was corroded after a voltage test (it was causing connection drops during cold weather and was installed 27 years ago by the previous cable co CV acquired). After weeks of no correspondence they refused to go through with the expense to install a new line. Then to top it all off, after switching along with the rest of the affected block a CV sales rep came by months later to ask why they switched.

So they let go of people who among them were customers for a little over a decade. Maybe that is what their existing execs should get cracking on before hiring more white collars for other duties.
tmc8080

join:2004-04-24
Brooklyn, NY
Reviews:
·ooma
·Optimum Online
·Verizon FiOS

Re: How about a Coherent Physical Presence First?

Lots of companies are full of decision makers who look at the short term benefits instead of the long-term gains ($2500 yearly loss in subscribers vs a $9k+ job to keep them) Hopefully the whole block complained, then sent in a petition of some sorts.. then left.. Obviously it shouldn't take that much work on the part of customers to get things done.. but look at the times we're living in..

New Jersey isn't exactly the boondocks either.. perhaps they should be shamed on the local news or something.. forums like this are preaching to the choir..
rratss

join:2004-07-22
Los Angeles, CA

They don't care

The reason is because they just don't care. Charter gets a contract from each city to be the sole cable provider. So if a customer wants cable, they HAVE to go with Charter. Charter could care less whether or not they are satisfied with the service. In many places, Charter competes with 1.5 to 6mbps DSL, so if customers want fast internet, they HAVE to go with Charter.
Expand your moderator at work
tmc8080

join:2004-04-24
Brooklyn, NY
Reviews:
·ooma
·Optimum Online
·Verizon FiOS

Re: They don't care

SOME municipalities probably by now have put language in their contracts that if they let customers in their juristiction wither on the vine, they put at risk the entire contract/franchise.. then a 9k line job is now worth 15 million+ in potential revenue vs getting a new cable company or other service provider in..

might wanna put some cents into the next round of franchise talks between the incumbent and the municipality.. and also scream it from the rafters (or the nearest news network tv camera) that they are corrupt if it falls on deaf ears.