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Bright House Files Complaint Over AT&T DTV Distortions
Says carrier scaring some customers into switching to U-Verse
by Karl Bode 05:00PM Thursday Apr 09 2009
As the baby bell TV efforts increasingly begin to threaten cable TV revenues, disputes between carriers have flared up -- as carriers on both sides increasingly use truth optional marketing to lure consumers. The latest fight involves Bright House Networks, who has filed a complaint with the FCC alleging that AT&T has been using the DTV transition to scare customers into switching to AT&T's U-Verse IPTV service. According to Multichannel News, AT&T is blaming the DTV distortions on two "rogue" employees of an outside vendor that violated AT&T's code of business conduct. While AT&T says they've dealt with the problem, Bright House says the misleading ads persist.

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Chris 313
Come get some
Premium
join:2004-07-18
Houma, LA
kudos:1
Reviews:
·AT&T U-Verse
·Vonage
·Comcast
·Comcast Digital ..

If you can't beat them...

Misinform them! This sounds exactly like something AT&T would do in effort to steal away customers when in reality, there'll be very little wrong with cable after the transition.

All you'd need is a cable box you probably already have.

It'll be interesting to see how the new FCC comes out on AT&T.

DarkLogix
Texan and Proud
Premium
join:2008-10-23
Baytown, TX
kudos:3

Re: If you can't beat them...

the transition does not require cable to go digi

Chris 313
Come get some
Premium
join:2004-07-18
Houma, LA
kudos:1
Reviews:
·AT&T U-Verse
·Vonage
·Comcast
·Comcast Digital ..

Re: If you can't beat them...

said by DarkLogix:

the transition does not require cable to go digi
Yeah, but they'll still do it eventually. Even if it's 6 months or two years from now. Look at Comcast's SDV or DTA areas.

What's your take on all this?

badtrip
I heart the East Bay
Premium
join:2004-03-20
Albany, CA

2 recommendations

"...violated AT&T's code of business conduct"

Wow, you really have to be a brazen sociopath to violate AT&T's business code of conduct.

What kind of commercials did these "rogue employees of an outside vendor" do? Did they make commercials of Bright House technicians punching grandmas and swerving up onto the sidewalk to run over the family dog?

morbo
Complete Your Transaction

join:2002-01-22
00000
Reviews:
·Charter

Re: "...violated AT&T's code of business conduct"

said by badtrip:

Wow, you really have to be a brazen sociopath to violate AT&T's business code of conduct.
worth repeating.

hayabusa3303
Over 200 mph
Premium
join:2005-06-29
kudos:1

who cares

uverse footprint is so small compared to brighthouses plants they have.

This might get more stranger when, and if caps into play. What are they going to do file a complaint again saying that att has bigger caps then they do?

kfsutops
Premium
join:2002-08-19
Tampa, FL

What about the Asterisk commercials?

Weren't these the same morons that were running the stupid beware of the asterisk commercials?

All the while their service is full of them.
--
"There are no stupid questions, but there are a LOT of inquisitive idiots"

StarFish267

join:2005-11-25
Fort Worth, TX

So

Time Warner Cable is Doing the Same Thing In Dallas Radio Ads. Expect it to be the norm in Marketing till as late as December 09.

Ray422
Premium,MVM
join:2002-03-04
Lost
kudos:12
Reviews:
·Time Warner Cable

Re: So

Hmmm, I haven't seen any of those ads. Prolly cause I have Brighthouse tv service. Brighthouse has been running tons of ads on tv lately, prolly to over-ride ATT.

Brighthouse has had no competition here for years, until suddenly u-verse is available in this area. I understand that competition makes them furious :)