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Cable Still Dominates Telcos, But Broadband Growth is Slowing

The latest quarterly broadband subscriber numbers indicates that cable broadband providers continue to dominate phone companies that have refused to upgrade their networks at scale. According to the latest data from the Leichtman Research Group, cable providers added 540,000 subscribers during the third quarter, while phone companies saw a net loss of 155,000 subscriber during the same period. Overall however growth has slowed, with this year's third quarter additions comprising just 61% of those added in the third quarter one year ago.

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So far in 2017, Leichtman notes that cable companies added about 2,000,000 broadband subscribers, while telcos lost about 430,000 subscribers.

"Major providers now account for over 94.5 million broadband subscribers in the US, yet the broadband market is still expanding with cable providers continuing to drive the growth," said Bruce Leichtman, president of the firm. "Over the past year, cable companies added about than 2.86 million broadband subscribers, accounting for 124% of the 2.3 million net broadband additions."

Leichtman can't be bothered to explain why this is happening, but the primary reason is telcos failure to upgrade aging DSL lines across vast swath of their networks. AT&T and Verizon have shifted their focus to media and advertising, and have quite literally been trying to drive these unwanted users to cable. Smaller telcos like Windstream, Frontier and CenturyLink are similarly more interested in profitable business services than upgrading aging DSL lines.

As a result, cable providers are running away with a greater fixed-line broadband monopoly across huge swaths of the country. The end result? Higher prices, more usage caps, and the same kind of abysmal customer service the sector has long been known for. The federal government's decision to gut net neutrality and privacy protections for consumers in these markets will likely only compound the problem.

Most recommended from 15 comments


AppFarmer
join:2016-05-24
Salinas, CA
·Charter

8 recommendations

AppFarmer

Member

The market is reaching maturity (saturation)

That there is less growth this year than previously is unsurprising. There is a growth curve to represent market penetration for just about any product/service. Typically, growth starts out slow, but accelerating until it reaches about 10% market penetration. From there, it grows rapidly until it reaches about 90% market penetration. The last stage shows much slower growth at a decelerating rate. The tragedy, in this case, is how many PoPs are getting left out, when compared to POTS service. POTS never did reach 100% of all homes and businesses. However, with subsidies and regulation, the number of unserved dwellings reduced to a tiny fraction of 1%. Essentially, everywhere that had power also had phone service. The more remote locations obviously weren't profitable, which is exactly why the subsidies were in place.

In the absence of regulation, Internet providers seem uninterested in reaching those remote location, even with subsidies. Broadband availability outside city limits is shockingly low and the incumbents are only interested in expensive (and profitable) wireless technologies to "fill the gap". Yet, they don't even fill in the coverage gaps very far from major highways! Essentially, they have placed an artificial cap on the market size.
Slyster
join:2015-01-08
Sugar Grove, VA

4 recommendations

Slyster

Member

Growth would continue

Growth would continue if these providers would expand their service areas.

buzz_4_20
join:2003-09-20
Dover, NH
(Software) Sophos UTM Home Edition
Ruckus R310

3 recommendations

buzz_4_20

Member

Telco Growth

They made their beds when they chose to stick with copper pairs for data. It didn't take long for cable to put DSL to shame, and without fiber near customers they can't really make any headway.

At my apartment, DSL initially started with up to 7 megabits, that's where it still is today... Cable started with 2 megabits and is now at 60.
You snooze you lose.