Back in 2009 Canadian cable operator Cogeco decided to impose overages up to $2.50 a gigabyte -- but insisted to customers that the several thousand percent price markup on bandwidth
wasn't about making money. Cogeco subsequently struggled to provide a usage meter that would accurately track consumer usage, while slowly
bumping up the maximum overage penalties. A
letter to subscribers insisted that the looming price hikes were about "enhancing" subscriber broadband services to create "a better Internet experience."
In another effort to not make money, user Gone

writes in to note that the company is charging DOCSIS 1 or 2.0 users who upgrade to DOCSIS 3.0 tiers an extra $50, even if they do all the work swapping the modem out themselves:
Cogeco is now charging $49.99 to upgrade from a DOCSIS 1/2 package to DOCSIS 3 - even if you go to the store and pick up the modem yourself. 50 bucks no matter what. This sucks particularly because Turbo 14 costs more than Turbo 20, a DOCSIS 3 package. To save money by upgrading to Turbo 20, they charge you $50.