LivePerson, Inc., a provider of online conversion solutions, today announced that EarthLink has launched the industry’s first proactive live chat capability developed exclusively for customer service on the company’s web site.

Powered by LivePerson’s Timpani™ platform, EarthLink can now identify and engage site visitors most likely to abandon self-help or call for assistance and proactively offer an immediate, live, text-based chat with a customer support expert. By proactively offering live chat assistance to customers, EarthLink increased agent productivity by 14 percent during the initial implementation and realized customer satisfaction levels seven percent higher than similar service channels.

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