It appears that the FTC is digging deeper into whether behavioral advertising violates user privacy. As I mentioned Tuesday, tracking user browsing in order to deliver targeted ads could be illegal in its current form, given the opt-out processes don't actually work. With online advertising being an $11 billion business, and the current FTC generally believing that doing nothing is a policy, don't expect much intervention from the FTC. At best we could see ISPs forced to clearly announce their use of such systems, as opposed to burying it in fine print and then playing mute.