ISPs Used Mouseprint Alerts For NebuAD Trials Congress investigates making behavioral advertising opt-in... Earlier this month, triggered by their investigation into NebuAD, the House Energy and Commerce Committee sent letters to several Internet and broadband companies inquiring how they handled private user data. According to the Washington Post, the responses ( available here) show a good number of the companies use targeted advertising technology without properly alerting users. Just like Embarq, the letters from both Knology (pdf) and Cable One indicate that NebuAD trial customers were only informed via fine print that their browsing data was being harvested and sold, and none were informed the opt-out system only stopped targeted ad delivery, not information collection.
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 wvcaverPremium
join:2005-04-17
Millersburg, OH | Embarq Did not see Embarqs reply ? | |
|  | | | |  MrMoodyFree range slavePremium
join:2002-09-03
Smithfield, NC | Re: Embarq In exactly the same way as when you sit on a live wire. 
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Electile Dysfunction: the inability to become aroused over the choice for President put forth by either party. | |
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 Romney2012Defeat Obama 2012-Chg we can believe inPremium
join:2002-03-03
USA
kudos:4 |  Yahoo seeing coming heat jumps on opt-out of customized ads
In the wake of a congressional inquiry into how Internet companies and ISPs track their users' activities, Yahoo on Friday announced that it would it would allow users to opt out of customized advertising by month's end.
"Yahoo strongly believes that consumers want choice when customizing their online experience and they have also demonstrated a strong preference for advertising that is more personally relevant to them," Anne Toth, head of privacy and vice president for policy at Yahoo, said in a statement. "However, we understand that there are some users who prefer not to receive customized advertising and this opt-out will offer them even greater choice."
Yahoo's new policy will go into effect by the end of August, Toth said. At that point, users will be able to opt-out by visiting the Yahoo privacy center.
Of course Yahoo will still be collecting browsing and search info - just not use it to target ads if you opt-out. So this doesn't address any privacy issues - just what ads you might see if you don't block all of them anyway.
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| |  funchordsHelloPremium,MVM
join:2001-03-11
Yarmouth Port, MA
kudos:5 | Re: Yahoo seeing coming heat jumps on opt-out of customized ads said by Romney2012:Of course Yahoo will still be collecting browsing and search info - just not use it to target ads if you opt-out. So this doesn't address any privacy issues - just what ads you might see if you don't block all of them anyway. What companies say and what companies ultimately do are often two different things -- take anything AT&T has ever said, for example.
But if the Yahoo! opt-out works the way that you (and many others) believe that it will, then it will truly be lame.
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 vaxvmsferroequine fanPremium
join:2005-03-01
Wustah, MA
 ·Charter
1 edit | opt-out privacy? When you opt out the trackers know who you are. You either login to your account with the personal info you provided when the account was created to turn off the tracking, or in Charter's case you had to fill in a form with your name and address.
So when you opt-out you're providing demographic information to the trackers. | |
|  birdfeedrPremium,MVM
join:2001-08-11
Warwick, RI
kudos:5 | Qwest's attorney/client privilege... Qwest is the only ISP that declined to answer the results of their legal analysis of data collection. They claimed attorney client privilege.
While that is their right, it seemed an odd response. | |
| | | NebuAd That makes one wonder if Qwest isn't facing some sort of legal backlash to this already......... | |
|  atangelNow What??Premium
join:2002-02-18
Bronx, NY | Wow, Cablevision is clean here? Pretty surprised that Cablevision (Optonline) seems to have clean hands here! Hurrah for them. When I went to the actual letters of response to the House Energy and Commerce Committee and saw that they had not done so and do not now do so... well, I was impressed for a change. (assuming they aren't lying of course!)
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The reason you think I'm way on the left is cause you're so far to the right. | |
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