A new report by OpenSignal investigates just how much bigger screens (increasingly the rage as Android phones get continually larger) impact data usage. According to the firm, each additional square inch of screen area leads to 75 MB of additional data downloaded per month over a cellular connection. Over Wi-Fi, each additional square inch of screen area leads to 288 MB of additional data consumed per month. Specifically, the firm found that the bigger the screen is -- the more likely you are to use it for entertainment or your primary computing device, leading to more data consumption. The study was based on 9,962 data usage patterns collected from 9,962 mobile devices.
And there's no connection here. You give a 50MB/mo user a bigger phone, they still will use 50MB/mo. The correlation is due to the fact that power users who use a lot f bandwidth are also buying the high end phones which, in this case, happen to have giant screens.
And there's no connection here. You give a 50MB/mo user a bigger phone, they still will use 50MB/mo.
You do not need to be a "power user" to appreciate watching streaming videos more on a 5" screen than a 4" screen. Personally, I would not watch video or do much on anything smaller than 7" and my Nexus7 is pretty much the largest screen I can fit in my pockets.
There is also the question of why your 50MB/month user is using only 50MB/month... 50MB in many cases isn't even enough for one Youtube video or one application update... 50MB is little more than a few dozen page views. Someone using less than 50MB/month WiFi+3G/4G is hardly using their smartphone/tablet at all.
Carriers charging $10-20/GB certainly does not help with promoting mobility.
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Did they really show that bigger screens cause users to consume more? Perhaps people with usage habits that tend to consume more data also tend to prefer devices with larger screens. You would need to give different people phones at random, capture their usage, and then swap phones on them. It may also be useful to ask people before and afterwards what screen size they prefer.
It seems just a few years ago that people bad mouthed phones that didn't fit in the shirt pocket. Hip dialing was a phone killer and flip phones were the in and candy bar phones were out. No one wanted a Palm Treo much less the Handspring because it was "too big and bulky). Now look at everyone. Hooked on bigger screens and processors that rival your home PC. Heck, I remember making fun of people with those hand held computers. Now we can't even go to the restroom without it.