Small ISPs Want FCC To Ban ESPN 360 Model
Say new business model unfair to small operators...
Earlier this year you might remember how smaller ISPs were annoyed
with ESPN's business model for their "ESPN 360" online video service. The sports network has been striking deals with large ISPs, urging visitors to those sites to switch carriers
if they want access to ESPN 360 content. While more than 60 ISPs
have signed on, smaller ISPs complain they have to pay more
than big carriers to carry the content. The American Cable Association this week asked the FCC to stop the business model
(apparently government's evil...until it isn't), though it's not entirely clear that ESPN's plan won't just fail organically. Making each ISP pay individual content creators to offer content sounds like an impractical and uphill effort that runs in contrast to the existing organic direction of the Internet (consumers paying content companies if their content is worth it).
72 comments .. click to read
|reply to en102 |
Re: and the problem is... ?
said by en102:No it's more like a HOA buying milk for an entire subdivision and saying you have to pay for it even if you're lactose intolerant.
Thats similar to me paying more to purchase a single gallon of milk at Sam's Club, or buying a dozen. You buy in bulk/large quantities, you'll get a better deal. The 'small' ISPs wouldn't have access to information on what the 'larger' ISPs pay, as it would be confidential information.