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Sprint CEO: Android Not Good Enough For Sprint Brand
The same Sprint brand that's currently in the toilet due to Nextel?
by Karl Bode Sunday 26-Oct-2008 tags: business · wireless
Tipped by Romney2012 See Profile
Sprint's customers service may have tanked, they just completed one of the more dysfunctional acquisitions in telecom history (Nextel), and the company's new CEO is attempting to keep the Sprint brand from imploding under the weight of a tough economy and defecting customers. Still, Sprint CEO Dan Hesse was recently quoted as saying that Google's new Android OS "is not good enough to put the Sprint brand on it." Hesse is promising to sell a phone powered by Android "at some time in the future," but so far the carrier hasn't been more specific. Perhaps they'll get around to it after they finally implement their promised pro-rated ETFs.

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Steve B
Premium
join:2004-08-02
Seattle, WA

1 edit

Whoa.....

Sprint is in no position right now to be saying anything of that sort. I personally don't like the Android phone. I've seen one yesterday but....Sprint is in a lot of hurt right now because of their own f*** ups and they don't have any ground on that statement they made about the Android phone.

Matt
All noise, no signal.
Premium
join:2003-07-20
Jamestown, NC
kudos:12

Re: Whoa.....

Sprint is in a perfect position to say such a thing. What that says it that Android would require a TON of investment from Sprint to produce anything they'd consider worthy of their brand. Sprint definitely doesn't have the capital required in other word to get Android to a usable state.

Say what you will about Sprint customer service, their network and the handsets they offer are top notch for an EVDO carrier. Verizon may have better coverage, but Sprint definitely has the best call quality.
--
Linux Haters Unite!

Steve B
Premium
join:2004-08-02
Seattle, WA

Re: Whoa.....

I still have to disagree. While things may have improved, they are still in bad shape otherwise they wouldn't have to be doing all these extra steps to try and make people happy. Sprint customer service needs a lot of work....again, I do acknowledge I hear it has improved some. As far as call quality goes, that varies by region, city, etc.

Matt
All noise, no signal.
Premium
join:2003-07-20
Jamestown, NC
kudos:12

Re: Whoa.....

said by Steve B:

I still have to disagree. While things may have improved, they are still in bad shape otherwise they wouldn't have to be doing all these extra steps to try and make people happy. Sprint customer service needs a lot of work....again, I do acknowledge I hear it has improved some. As far as call quality goes, that varies by region, city, etc.
You replied to me, but I don't believe I said that Sprint's customer service had improved?

I agree that call quality is subjective based on location, but when I had Sprint I was all over the East Coast, from Florida to New York, and even out as far west as Las Vegas and their call quality was hands down clearer than my current Verizon service.
--
Linux Haters Unite!

Steve B
Premium
join:2004-08-02
Seattle, WA

Re: Whoa.....

LOL, sorry about that I got my posts mixed up. I read all the posts before I answered yours. Anyway, I would think Sprint is used to spending capital on phones as they have always done poorly in the past. I had Sprint before too and they kept on touting not so great phones with too much hype. Notice they aren't really hyping phones except the Instict. They still had regular phones that didn't do proper MMS. My point is that Sprint made a bad image for itself and it looks really bad by over-hyping not so great phones and then talk down a new player when issues are expected. A quick way to say it would be the pot calling the kettle black.

exocet_cm
You delete it, I'll find it
Premium
join:2003-03-23
New Orleans, LA
kudos:2
Click for full size
They're sinking, but not because of Android!

BillRoland
Premium
join:2001-01-21
Ocala, FL
kudos:2

Re: Whoa.....

said by exocet_cm:

They're sinking, but not because of Android!
We're takin on water captain! LOL love it
--
"Don't steal. The government hates competition."

SLD
Premium
join:2002-04-17
San Francisco, CA
Is that a pic of the Yukon?

phoneboy3

@shawcable.net
By saying "android phone" you have demonstrated the same thing a lot of other people are demonstrating including the Sprint CEO. IT's not an android phone. It is a phone which happens to be running android. On of many in the not too distant future.

It's all about the platform not the phone stupid! If you don't like this first one there will be many many more to chose from shortly.

And it should go without saying this is only v1.0 How many operating systems can you say have EVER been nearly as good and complete as Android at v1.0? It will only get much much much better and it's pretty damn good now.

Steve B
Premium
join:2004-08-02
Seattle, WA

Re: Whoa.....

By calling it an android phone we are referring to the phone running that platform. Other people obviously knew what it was. Don't come on here and start calling people stupid. Grow up.

HardwareGeek

join:2003-11-15
Brooklyn, NY

Sprint getting better

I had to deal with their CS this week twice and man has it improved drasticly. I for a moment thought I called T-Mobile CS because of how friendly they were.
--
Email/MSN: Michael at hardwaregeeks.comAIM: MikeR35292
jtorre69

join:2005-12-26
Hollywood, FL

Re: Sprint getting better

It's pretty bad if you have Sprint saying your not good enough for them. Google, your up a creek.......

Go Tarheels
Premium
join:2006-01-05
Nashville, NC
kudos:1
Yes, I have had to deal with CS b/c they extended my contract June 2007, and I didn't realize it until I was ready to upgrade to another phone. The CS rep was very nice and looked at the account and agreed. She corrected the mistake and I was satisfied. I thought I was going to have to go higher up to have it fixed. Kudos to Sprint. The key was, to replace the sales team with CS folks. The minute you mix sales with CS, you lose. The only thing that will be on the mind of that CS rep will be to sell you an upgrade or extend your contract somehow. Your billing issues come last...
jesseb_66

join:2002-12-06
Tucson, AZ

1 edit
We actually had a issue a couple of weeks at my work with all of our Sprint BlackBerry 8703e's (130 devices).

Sprint and RIM were unable to come up with a solution. devices would drop data service and phone service would either drop or go into roaming then drop.

After about 2 weeks of trouble shooting Sprint upgraded all the BB's to the 8830 World Editions and sent two technicians to help for a few days to get users switched over.

SteveLV702
Premium
join:2004-04-22
Las Vegas, NV

they got it backwards

Actually they just have the Article backwards its actually suppose to read.

"Sprint isn't good enough for the Google (Android) Brand."
beaups

join:2003-08-11
Hilliard, OH

htc

I'd have to agree...that HTC android thingy is one fugly POS. I wouldn't put my name on it either. looks like some blind kid designed it.

richowens
Premium
join:2002-08-18
Oregon City, OR

1 edit

Re: htc

i agree on the device? but so far it works very well. i would say i had more issues with Windows Mobile, than the G1 so far. in fact i am responding via it now! Very few bugs I would say, Sprint is crazy.
EPS

join:2008-02-13
Hingham, MA
Sprint wouldn't get the G1 in any case- I vaguely recall hearing rumors that Samsung was making an Android-powered phone for Sprint (possibly w/o physical keyboard). Though with these comments from Dan Hesse, I suppose that could mean the rumors were false.

kpfx

join:2005-10-28
San Antonio, TX
Reviews:
·RoadRunner Cable

1 edit

Spin so fast....

Wow... talk about spinning a single sentence the wrong way. I read Hesse's interview and that is not the impression I got.


As to the latest challenger to the iPhone's mantle as the coolest phone on the planet -- T-Mobile's G1 -- Hesse was lukewarm. The G1 runs the Android operating system, an open source project spearheaded by Google but developed under the auspices of the Open Handset Alliance, of which Sprint is a member.

"We're very interested also in developing an Android-capable phone," he said. "We don't think it's ready yet to be good enough to put the Sprint brand on. But you can expect an Android device from Sprint sometime in the future."

»www.internetnews.com/mobility/ar···780606_2


Sprint will get the Android, its already a given since Sprint is part of the alliance... this is even reiterated in his interview. And I have to agree with Hesse about the current status of the G1. If anybody here has actually played with the current G1 phone you'd have to admit that while cool, its still rough around the edges and needs a little more refinement.

The G1 is not going to be the only Android phone on the market. HTC already has more in the works and there are tons of other phone manufacturers including Motorola (RIP), LG, and Samsung planning to make additional announcements early next year.

Expect to see more Android phones (including a Sprint version) 2Q 2007 2009.

Edit: Fixed that typo on the date...

jjsk8r85

join:2005-02-17
Belleville, MI

Re: Spin so fast....

2Q 2007 is long gone..

cuda

@sbcglobal.net
"Expect to see more Android phones (including a Sprint version) 2Q 2007."

I will bet you my next 5 paychecks that you are wrong.
EPS

join:2008-02-13
Hingham, MA

Re: Spin so fast....

Yeah, I doubt we'll see any Android phones in 2007, unless Google has perfected that time machine.

EveryName
Premium
join:2001-12-05
Montreal
kudos:1

Re: Spin so fast....

said by EPS:

Yeah, I doubt we'll see any Android phones in 2007, unless Google has perfected that time machine.
You never know. They might have to team up with Apple for this one.

asdf134safaf

@mindspring.com

Re: Spin so fast....

said by EveryName:

said by EPS:

Yeah, I doubt we'll see any Android phones in 2007, unless Google has perfected that time machine.
You never know. They might have to team up with Apple for this one.
Apple sell good products? All I know is they have cool marketing.

EveryName
Premium
join:2001-12-05
Montreal
kudos:1

Re: Spin so fast....

said by asdf134safaf :

said by EveryName:

said by EPS:

Yeah, I doubt we'll see any Android phones in 2007, unless Google has perfected that time machine.
You never know. They might have to team up with Apple for this one.
Apple sell good products? All I know is they have cool marketing.
Have you ever heard of Apple's Time Machine program?

technick
Premium
join:2000-12-16
Wheat Ridge, CO
kudos:1
The G1 has its share of problems, i'm still trying to get around the poor battery life. 3G, Wifi and GPS can kill the battery in a matter of a little over an hour. Sometimes the system has issues switching from Wifi to Tmobiles data network.

On the flip side, some of the options are absolutely wonderful. The program Locale is great for location profiles, at work my phone auto switches to a unique non-disruptive ring tone and when I leave the office, it switches automatically to a better ring tone. When I pull in to my neighborhood it switches the wifi on my phone on and turns the ringer off since I don't really want to be bothered while at home.
--
"Our greatest glory consists not in never falling, but in rising everytime we fall." - Confucius

Bellsouth Free Since 10/05 - To Hell With Bellsouth
Advocatus Diaboli


Streamfire.net

jester121
Premium
join:2003-08-09
Lake Zurich, IL
Reviews:
·voip.ms
Never expect Karl to accurately digest an article if it happens to be about one of his favorite industry targets. I heard he's moving to Washington to be a spin doctor for some politicial organization, making 30 second sound bite appearances on all the "news" shows.
slckusr
Premium
join:2003-03-17
Maumee, OH
kudos:1

Upscale

Looks like Sprint is trying to market itself as the upscale wireless company.

Hope it works. They need it.
EPS

join:2008-02-13
Hingham, MA

Re: Upscale

If that's their strategy, I don't think it's a good one... getting an upscale brand image when you're in a position like Sprint is very, very difficult. The thing about upscale brand images is that they're hard to get, and very easy to lose. If Sprint really wants to position themselves as upmarket they might as well throw out the Sprint brand and create a new one- which would be a shame, the Sprint brand has history behind it (unlike the meaningless construct "Verizon", for example) and I think it still has strength in it left.

Sprint should try to position themselves as the best deal in wireless, which is what I thought they were doing with the "Simply Everything" plan... they also need to try to be more aggressive with phones. With RIMM for example, every carrier but Sprint seems to be getting a juicy exclusive- T-Mobile the Pearl Flip, at&t the Bold, and Verizon is getting the Storm. What is Sprint left with? Of course, being CDMA and not even the largest CDMA doesn't help in this sphere, but Sprint is still large and important enough to have some leverage.

keyboard5684
Sam

join:2001-08-01
Pittsburgh, PA
Reviews:
·Armstrong Zoom ..

Confusion plus 4G

I think there is just a lot of confusion on what he said.
This entire thread on BBR tanked, not Sprint.

As far as Sprint, I have had them for years after I switched (payed 2 early termination fees) from Verizon to Sprint because Verizon never worked in my home, still does not. I guess that dead zone commercial is just that, a commercial.

But I hate talking to Verizon customers on my Sprint phone. I would say 10 % of the calls I can barely understand them. And it is not my phone, I am sure, I have tested it over 4 years now.

And what is this talk of Sprint being the first to deploy a 4G network? Dan Hesse was just on a commercial touting the first to deploy 4G...

And my opinion on the Android phone... for those that like to play with stuff, like the OS. For the normal user, the phone is worthless. POS to me, I like my phone to be stable and work. If I was him I would not put my name on it yet either. In the future my understanding is they plan to allow the Android thing on their network but it is not good enough yet, and I agree, it is not good enough. Right now it is a toy for geeks.
EPS

join:2008-02-13
Hingham, MA

Re: Confusion plus 4G

said by keyboard5684:

And my opinion on the Android phone... for those that like to play with stuff, like the OS. For the normal user, the phone is worthless. POS to me, I like my phone to be stable and work. If I was him I would not put my name on it yet either. In the future my understanding is they plan to allow the Android thing on their network but it is not good enough yet, and I agree, it is not good enough. Right now it is a toy for geeks.
But the geeks are the people most likely to shell out for new phone updates frequently and the high-priced data plans- why wouldn't you want them on your network?
papi4baby

join:2008-01-19
Callaway, MD
4G=XOHM

»www.xohm.com/


AVD
Respice, Adspice, Prospice
Premium
join:2003-02-06
Onion, NJ

Re: Confusion plus 4G

said by papi4baby:

4G=XOHM

»www.xohm.com/

sorry, wimax is not 4G
hescominsoon

join:2003-02-18
Brunswick, MD
Reviews:
·Comcast

Sprint is so full of BS

"is not good enough to put the Sprint brand on it."

NO that shold have read: "we aren't ready to sell a phone that gives control of the phone to the USER"
--
God Blesshttp://www.emmanuelcomputerconsulting.com-- carpe ductum -- "Grab the tape"

Wills

join:2001-01-03
Port Charlotte, FL

Re: Sprint is so full of BS

Even that is changing with Sprint. The Samsung ACE was so locked down that the user couldn't install any apps that didn't have a particular digital certificate. Sprint released the software to undo that. Sprint has also released the unlocked version of Windows Mobile 6.1.

They've come a long way to giving the user back their control of their phones.
--
I have a shaved head, a goatee, and tatoos. Don't you realize the rules don't apply to me.
hescominsoon

join:2003-02-18
Brunswick, MD
Reviews:
·Comcast

Re: Sprint is so full of BS

I have a new htc touch that had WM6 on it. When i "upgraded" to wm6.1 i actually lost options..like being able to manually select roaming..which in my low signal area i have to do since sprint seems to think no bars is a usable signal..:(
--
God Blesshttp://www.emmanuelcomputerconsulting.com-- carpe ductum -- "Grab the tape"

Wills

join:2001-01-03
Port Charlotte, FL

Re: Sprint is so full of BS

Sorry to hear that. WM 6.1 was a big bonus for those with the Samsung ACE. It gives us chat looking texting, it activates the GPS that Sprint didn't see us worthy of deserving from the beginning. Gave us much better home screens and a few other nice things.
--
I have a shaved head, a goatee, and tatoos. Don't you realize the rules don't apply to me.
hescominsoon

join:2003-02-18
Brunswick, MD
Reviews:
·Comcast

Re: Sprint is so full of BS

said by Wills:

Sorry to hear that. WM 6.1 was a big bonus for those with the Samsung ACE. It gives us chat looking texting, it activates the GPS that Sprint didn't see us worthy of deserving from the beginning. Gave us much better home screens and a few other nice things.
I'm going to talk to them about that....:)
--
God Blesshttp://www.emmanuelcomputerconsulting.com-- carpe ductum -- "Grab the tape"

inteller
Sociopaths always win.

join:2003-12-08
Tulsa, OK

Sprint, You fail it!

Your skills are not enough, try again next time bye bye!
theDUDE8
vote with your wallet

join:2008-05-10
Wytheville, VA

malarky!

I could care less what this guy thinks.

We're tallking about a guy who bounced over to EMBARQ received a $1.6 million bonus on top of a raise with the idea of fixing things. So he fired a bunch of people and who knows what all else then got shuffled over to SPRINT.

EMBARQ is worse than ever and i still don't have dsl.

FAIL!!!

BJ_Sprint

@gblx.net

Response from Sprint

Hi, my name is BJ DeHut, and I'm a representative for Sprint. We appreciate the discussions that Dan Hesse’s comments have caused, but we believe his words were taken out of context about Android. Here is a statement from James Fisher, a member of Sprint's communications organization, who was in the room at the National Press Club for Dan Hesse's speech:

"I’m in Sprint’s communications organization, and I actually was in the room at the National Press Club for Dan Hesse’s speech. As with any single comment from a speech, it’s important to understand the context. Rather than criticize Google, Sprint is a partner with Google (it's the default search provider on Sprint phones) and we are a very strong supporter of the Android community as a charter member of the Open Handset Alliance. We are interested in developing an Android-based handset, but we would want to make sure it fully leverages all of the advances of Sprint's current handsets and the data strength of our wireless network. We have a unique approach to making data use easy, intuitive and simply priced. I think what Dan meant is that, only when we are certain we have fully leveraged all the advantages of Android with the advantages we're known for, that's when we'd introduce our Android handset. And as for speculation from anonymous folks about our plans, industry folks always trade gossip, but it's not always true. "

Source: »www.alleyinsider.com/2008/10/spr···003811a4

If you have any further questions about Dan Hesse's comments about the Android phone, feel free to email me at BJD@Sprint.com

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