Sprint Praises Self For Being Slightly Less Awful
Latest JD Power survey ranks best, worst wireless service
JD Power and Associates has released their latest Customer Care survey
, which tracks wireless satisfaction among some 13,000 customers. The rankings
place T-Mobile highest in wireless customer care performance with a score of 755 out of 1,000, thanks largely to short hold times. T-Mobile is followed by freshly merged Verizon Wireless (749) and Alltel (744). AT&T continued their consistently average showing in such rankings (722) while Sprint, still suffering from their botched Nextel acquisition, came in last place (657). Amusingly, Sprint quickly issued a press release
patting themselves on the back for simply being bad this time around, instead of horrendously awful:
"Reality sometimes lags perception when it comes to customer experience," said Bob Johnson, chief service officer at Sprint. "But the gap between the two is getting closer for Sprint. Customers understand what we’re doing. They like what they are seeing now. We have a way to go, but the progress we’ve made is steady and solid."
How do Sprint customers feel? Are things getting better?