dslreports logo
story category
Sprint, Walmart Launch 'Common Cents Mobile'
New prepaid service goes live tomorrow
by Karl Bode 11:01AM Friday May 14 2010
"In the first quarter of 2010, more than half of the mobile gross additions in the U.S. selected prepaid, and we predict that approximately 70% of the net adds in 2010 will choose plans without a contract," recently stated Sprint executive Dan Schulman. As a result, Sprint's making it clear that they're making their primary focus this year pre-paid cell service. With that in mind, the company announced this week that they're joining with Walmart to make a new service dubbed "Common Cents Mobile," where a minute of talk time -- isn't actually a minute of talk time. The Boy Genius Report explains:
Click for full size
Minutes are billed at 7¢ a pop, but thanks to "Round Down" billing, a "minute" can last up to 119 seconds. This allows the $20 refill to be good for up to 565 minutes and the $30 up to 848 minutes. Nifty. Also coming in at 7¢ each are text messages, although there is an option for a $20 unlimited messaging package. Data will be available for $1 per megabyte per day.
Cheap, but not? At $1 per megabyte -- this doesn't look like too much fun for heavy data users. Of course like many prepaid services, your choice of handsets isn't going to be particularly stellar in that regard anyway -- though the handsets that are available are inexpensive. Heavier data users can also migrate to one of Sprint's other prepaid brands, like Virgin Mobile (which this week launched unlimited texting and data plans, including Blackberry handsets, for $35 per month). If you're interested, this new service goes live May 15 at roughly 700 Walmart locations around the country.

115 comments .. click to read

Recommended comments

West Tenness

2 recommendations

reply to FFH5

Re: $1 per MB?

said by FFH5:

said by 88615298:

What a joke. We all know it doesn't cost them 1/1000th that.
And people getting these cheap phones won't be using data anyway. It is there for the very rare chance someone needs to check some web site in an emergency.
Doesn't matter. Just because a cheeseburger isn't a necessity means McDonald's, Burger King and Wendy's should charge $100 for one.

I just long for the days when providing a good product or service at a reasonable price and actually caring about your customers meant something.