Time Warner Boss: Game of Thrones Piracy 'Better Than Emmy' Time Warner CEO Jeff Bewkes this week crowed that piracy of the hit HBO show Game of Thrones is not an entirely bad thing because it brings attention to the show, the boss joking that heavy piracy is almost as good as winning an Emmy. "If you go to people who are watching it without (subscriptions), it's a tremendous word-of-mouth thing," the exec told investors on their recent earnings call. "We've been dealing with this for 20, 30 years—people sharing subs, running wires down the backs of apartment buildings. Our experience is that it leads to more paying subs. I think you're right that Game of Thrones is the most pirated show in the world," he said. "That's better than an Emmy." Unfortunately though, you still can't get HBO as a standalone streaming service without a cable connection, something that the exec has yet to realize is at least partially to blame for the show's staggering piracy numbers.
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 BF69Premium join:2004-07-28 West Tenness
1 recommendation | Out of touch "We've been dealing with this for 20, 30 yearspeople sharing subs, running wires down the backs of apartment buildings. Our experience is that it leads to more paying subs
Hey Jeff business practices of 20, 30 years ago are no longer valid. If you think pirating will lead to MORE subs not less you are deluding yourself. Someone that pirates because they don't have cable TV is not going to pay $70 for cable then $20 more for HBO. It's simply NOT going to happen. | |
|  |  | | Re: Out of touch You're premise is flawed. There are people out there who have basic cable, or cable with none of the premium channels and who's to say they don't download episodes of shows located on channels they don't have in their lineup. Or perhaps they don't want to pay for the subscription for the channel just to watch the one (or two) shows that they like that is only on that channel, because the cost isn't justified (and rightfully so IMO). There is the argument that they will buy the DVDs but honestly who's going to wait that long to purchase the whole season of the show that they watch, if it even comes out on some physical media. -- The true patriot is motivated by a sense of responsibility, and out of self interest for himself, his family, and the future of his country to resist government abuse of power. He rejects the notion that patriotism means obedience to the state. | |
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 atuarreHere come the drumsPremium join:2004-02-14 Conroe, TX
1 recommendation | RE Don't remember when one of our diplomats went to Australia and the first thing that was brought up was "tell your people to stop pirating Game of Thrones." As if that has anything to do with diplomatic relations between our countries, but I guess the right company paid the right amount of money to the right people to have the issue brought up. | |
|  KilroyPremium,MVM join:2002-11-21 Saint Paul, MN | It is a problem to solve Bewkes may think that piracy will lead to subscriptions, but he is sadly mistaken. A lot of the people who are pirating are unwilling to pay the monthly HBO subscription and have no other legal means to acquire the content. HBO needs to either release their shows on optical or steaming media faster, possibly a same time streaming option to those that don't pay for HBO, or their content will be pirated until they are out of business. -- "Progress isn't made by early risers. It's made by lazy men trying to find easier ways to do something." - Robert A. Heinlein | |
|  |  | | Re: It is a problem to solve How that that account for all that I've been hearing regarding those who pirate are also the largest consumers of paid content? Or is that a myth propegated by those who sympathise with pirating? -- Jay: What the @#$% is the internet??? | |
|  |  |  BF69Premium join:2004-07-28 West Tenness
1 recommendation | Re: It is a problem to solve said by PaulHikeS2:How that that account for all that I've been hearing regarding those who pirate are also the largest consumers of paid content? Or is that a myth propegated by those who sympathise with pirating? Huge difference between someone pirating some songs then going to Itunes and spending a few bucks and pirating GoT and paying $1000 a year for cable. | |
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1 recommendation | Re: It is a problem to solve I have never been aware of a distinction between those who pirate audio content only and those who pirate audio and video contant. I have however heard of those who engage in and support dishonest activity changing their tune at a moments notice when it suits their argument. That goes for those who pirate as well as those who engage in "legitimate" business pursuits. -- Jay: What the @#$% is the internet??? | |
|  |  |  |  |  Jaghar join:2001-01-30 Painesville, OH
1 recommendation | Re: It is a problem to solve The distinction here is that a "pirate" may decide to purchase the DVDs when they are released, however he will not subscribe to HBO just for the show.
A "pirate" may decide to buy a song from Itunes, but he won't subscribe to Pandora just for the song. -- We will always be much more human than we wish to be. | |
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 |  NickDPremium join:2000-11-17 Princeton Junction, NJ | If a show or song is NOT being pirated, that's a bigger problem. That means people don't even want that content for free. | |
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 dnoyeBFerrous Phallus join:2000-10-09 Southfield, MI Reviews:
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| He's right I think he has the correct perspective. Now he just needs to figure out how to squeeze more money out of the situation. Or not. It could be that it is sustainable. -- dnoyeB "Then said I, Wisdom [is] better than strength: nevertheless the poor man's wisdom [is] despised, and his words are not heard. " Ecclesiastes 9:16
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