It shows some innovating thinking on how to lock customers into your company's service, something that's pretty uncharacteristic for big T. People might normally switch ISPs or TV providers willy nilly, but everyone I know who has an iPhone is pretty attached to it. This gives customers a reason to stick with Uverse.
Hmm.. lets see. Call Vantage stops taking orders Uverse available since May 2007, Uverse Voice not available. At +15 months after Uverse has been deployed, no hints of it being available.