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DSLExtreme Scraps Redirect Service
People power...

Earlier this week we discussed how DSL Extreme had implemented a 404 redirection service, reminiscent of Verisign's sitefinder, that resulted in an outcry among the ISP's users in our forums. In response to your complaints, the company first set up an alternate DNS server for irritated customers, and now has decided to scrap the project altogether.

"Thank you for your feedback while we were testing the DNS redirection system in Southern California. Ari, Jim and I have taken your feedback as well as our original assessment of the system to IKANO and all agreed that the system was not the right fit for our DSLExtreme clients.

We have therefore turned off the system and set our DNS servers back to normal. The alternate DNS servers have been pointed to the standard pool. If you changed your IP address to a non DSLExtreme DNS server we recommend that you set it back out standard addresses."
Additional discussion can be found here.
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djrobx
Premium Member
join:2000-05-31
Reno, NV

djrobx

Premium Member

Thanks ....

Thanks for coming to your senses and listening to your customers, DSLX. Good job.

-- Rob
homers0
join:2002-02-05
Santa Clarita, CA

homers0

Member

Re: Thanks ....

They get bought out and in like 1 or 2 days, implement this stupid redirect 404 thing. What are the genius's going to think of next. I bet that the good reputation DSL Extreme had gets shot down within 6 months.

FFH5
Premium Member
join:2002-03-03
Tavistock NJ

FFH5

Premium Member

Re: Thanks ....

said by homers0:

They get bought out and in like 1 or 2 days, implement this stupid redirect 404 thing. What are the genius's going to think of next. I bet that the good reputation DSL Extreme had gets shot down within 6 months.
The new owners want to make a return on their investment. I'd bet this isn't the last thing they do to try and get some money from advertisers and other companies by trying to develop tie-in with other companies.
piersden
join:2005-10-31
Los Angeles, CA

piersden

Member

DSLExtreme Scraps Redirect Service

This is one of the few, if any, times that I have witnessed a company actually respond to its customers--quickly, affirmatively and, even more surprisingly, understood and respected customers' reactions and opinions. I think that DSL Extreme deserves the highest commendation for their decision to reverse their action and for admitting they made a mistake.

Kudos

envoid
join:2002-12-21
Duluth, GA

envoid

Member

Re: DSLExtreme Scraps Redirect Service

Agree. I am very surprised to see a company actually listen AND respond to its customers, especially when it involves removing something that will generate money for the company.

keyboard5684
Sam
join:2001-08-01
Pittsburgh, PA

keyboard5684

Member

Pump it up?

To me it almost looks like all you have to do as an ISP is first do something like DSLx did, get the publicity, then stop doing it and making sure it gets noticed.

I have seen too many sudden reviews of DSLx and threads about DSLx to not be suspicious.

Works though, until this week I never even heard of DSLx.

dadkins
Can you do Blu?
MVM
join:2003-09-26
Hercules, CA

dadkins

MVM

Re: Pump it up?

Major screwup, or killer PR ploy?

ftthz
If love can kill hate can also save
join:2005-10-17

1 recommendation

ftthz

Member

Re: Pump it up?

hrmm who knows what they are thinking either way they probably made some money from it and got free PR from this

spewak
R.I.P Dadkins
Premium Member
join:2001-08-07
Elk Grove, CA
·Consolidated Com..

spewak to dadkins

Premium Member

to dadkins
said by dadkins:

Major screwup, or killer PR ploy?
Killer PR ploy to be sure dadkins!
The timing is very suspect. Add to that, Ikano actually listening to their aquisition and its' customers? Putting customer desires over any sort of profit? Very suspect indeed!

djrobx
Premium Member
join:2000-05-31
Reno, NV

1 edit

djrobx to keyboard5684

Premium Member

to keyboard5684
Many of the recent reviews from DSLX are due to customers updating their reviews to complain about the new policies. It just so happens that docking even all points from Services isn't enough to move them out of the "smooth ride" category.

It remains to be seen if Ikano is going to try other boneheaded maenuvers, but for now it seems the DSLX team is at bat for us, and I'm satisfied with that for now.

en102
Canadian, eh?
join:2001-01-26
Valencia, CA

en102

Member

Re: Pump it up?

Lets all hope that DSL-X can keep everything the way it was prior to the purchase, as they originally stated.
piersden
join:2005-10-31
Los Angeles, CA

piersden to keyboard5684

Member

to keyboard5684
It's interesting that all of this scepticism and insinuations that this was merely a public relations ploy appears to be coming from those who are NOT DSL Extreme subscribers.

I also would like to point out that the recent events (i.e. DNS redirects and subsequent termination of that feature upon strong, vehement negative customer reaction)is definitely NOT an example of a public relations "ploy" or attempt to build attention. But for DSL Extreme's prompt, positive handling of the situation, such a tactic could have been disastrous. The company's response however, is an example of effective, intelligent public relations and crisis management.

spewak
R.I.P Dadkins
Premium Member
join:2001-08-07
Elk Grove, CA
·Consolidated Com..

spewak

Premium Member

Re: Pump it up?

said by piersden:

It's interesting that all of this scepticism and insinuations that this was merely a public relations ploy appears to be coming from those who are NOT DSL Extreme subscribers.
One need not be a customer of DSLx to offer up an opinion.

I also would like to point out that the recent events (i.e. DNS redirects and subsequent termination of that feature upon strong, vehement negative customer reaction)is definitely NOT an example of a public relations "ploy" or attempt to build attention. But for DSL Extreme's prompt, positive handling of the situation, such a tactic could have been disastrous. The company's response however, is an example of effective, intelligent public relations and crisis management.
Your opinion. Again, I have mine, you have yours. You do not know what went on during those tense negotiations anymore than I do. Or do you?
Primis1
join:2005-06-13
Coldwater, MI

Primis1

Member

Don't reward them...

...or laud them for taking back something that was stupid to do in the first place. They had to know what reaction would be.

No cookie or credit for them.